FILM INDUSTRY SETS OUT ON A SILK ROAD

Moscow International Film Festival provides a platform to discuss promotion of Russian-Chinese cinema and TV projects 
 
The business platform “Annual Russian-Chinese Co-production Roundtable ‘The Silk Road’” will be one of the most significant events in the business program of the Moscow International Film Festival, which takes place between June 22 – June 29, 2017.
 
The event objective is to create an efficient mechanism for promoting Russian-Chinese projects on the international market, have them spread through TV and the Internet, and help them take part in important film festivals. The creators of the round table are the MIFF organizing committee, China Film Co-Production Corporation (see below) and Timur Bekmambetov’s film company BAZELEVS. A delegation headed by Ms. Xu Shujun, the Vice-President of China Film Coproduction Corporation, will participate at the round table from the Chinese side. The Russian party will be represented by the Russian Ministry of Culture's and the Cinema Foundation’s top managers, as well as the leading Russian film producers, among them Vyacheslav Telnov, Anton Malyshev,  Fyodor Bondarchuk, Sergey Selyanov, Aleksey Petrukhin, Vyacheslav Murugov, Leonid Vereshchagin, Timur Bekmambetov and others.
 
Fyodor Bondarchuk, a film director and the Art Pictures Studio producer, who is one of the speakers at the round table, puts a special emphasis on the role the Chinese market plays in the Russian cinema's commercial success at the international arena: "At the moment, the Chinese market is growing extremely fast. Russian films' box office in the past few years proves the audience's keen interest in our movies. Our plans for the nearest future include several new projects in co-production with our Chinese partners, such as the sequel for Attraction with Chinese actors. We also cooperate with the Russian-Chinese Committee of Friendship, Peace and Development to forge and strengthen the cultural ties between our two countries.
 
Timur Bekmambetov, director, producer and the founder of film company BAZELEVS, believes the Russian cinema has great prospects in China. “We have tangible evidence of the Chinese audience's keen interest for Russian cinema. Last year He’s a Dragon, a fantasy romance by Indar Dzhendubaev, became the most successful Russian movie to be distributed internationally: grossing 9.08 mln USD, the majority of its box office take was in China, where it has achieved more than 40 million views on a Chinese portal. After the success of the film, we opened a subsidiary office in China to promote cooperation with the local production companies and build a wide network of partners. In our opinion, the next logical step is providing regular meetings, to help the leading Russian and Chinese film productions and  government institutions learn of each other and engage in joint projects. The MIFF seems to be the best platform to achieve this”, he says on the BAZELEVS’ initiative. 
 
Date and time of the round table are June 26, 2017, 11 am.
 
The venue for the event will be “Pushkin” conference hall, Marriott hotel, 32 Novy Arbat street. 
 
A press briefing will be conducted after the program’s business part is over.
 
Please apply for press passes for the round table and the press briefing via the email i.komarov@bazelevs.ru or l.levanskaya@bazelev.ru till June, 22 2017.
 
 
For reference:
 
The Chinese film market is currently the third in the world, after the US and Canada. According to the State Administration of Press, Publication, Radio, Film and Television of the People's Republic of China, the Chinese cinemas have grossed 6.58 billion dollars in total. China accounts for 13% of the global film market. In terms of the actual number of cinemas, China, where it exceeds 41 000, has left the USA behind.  
 
Russian filmmakers consider the Chinese film market as the most significant market abroad. According to the Russian Cinema Foundation, in 2016 Russian feature films grossed in China 24 547 000 $, which is two times more than their box office in the USA and Canada – the second most important market for the Russian cinema.
 
China Film Group Corporation (СFGC) is the largest film production company and film and TV show distributor in China, the only importer of foreign films in the country, and the most influential corporation in the Chinese film industry. CFGC accounts for more than one third of the Chinese film distribution market. 
 
China Film Co-Production Corporation is CFGC’s subsidiary company that owns exclusive rights to execute film projects in China co-created with the leading foreign studios.